Monday, January 7, 2019

Exposure to sugary breakfast cereal advertising directly influences children's diets

Laboratory studies have shown that kids will request and prefer brands they have seen recently advertised on TV. A new naturalistic study bridges the gap between lab studies and a real world setting, demonstrating that kids who were exposed to TV ads for high-sugar cereals aired during the programs they watched were more likely to subsequently eat the brands of cereals they had seen advertised.

from Diet and Weight Loss News -- ScienceDaily http://bit.ly/2C4lfK5

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